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Copia CEO resigns amid bankruptcy
McGuire’s tenure ends as dream for wine, food center dissolves
Saturday, December 13, 2008
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Garry McGuire, the interim president of embattled Copia, quietly resigned his position Dec. 5 at 5 p.m.

Attorney John MacConaghy, who is representing Copia in its Chapter 11 bankruptcy proceeding, confirmed McGuire’s resignation on Friday.
MacConaghy said McGuire handed his resignation in last week to Joe Peatman, the chairman of the Copia board, as the center for wine, food and the arts sank into ever-deeper financial quicksand.

On that day, Copia failed to get approval from creditors for a $2 million credit line that would allow it to continue operations during bankruptcy proceedings.
Without access to the credit line, Copia’s hopes to restructure and become financially viable while in bankruptcy effectively died. Copia Chief Financial Officer Joe Fischer said earlier this week that Copia is heading toward a quiet financial wind-down and a liquidation of its assets.

Internal e-mails sent from Copia leaders to employees earlier this week suggest that Copia will keep one or two staffers on hand through January to take care of affairs.
Meanwhile, Copia leaders remain in negotiations with insurer ACA Guaranty over access to funds to pay employees, pay all employee benefits through the duration of staffers’ employment and meet other obligations.

Asked if McGuire had cited any reason for his departure, MacConaghy said, “I think he was disappointed at the turn of events.” MacConaghy was referring to the failed effort to quickly secure the $2 million.

Peatman did not return a call for comment Friday afternoon.

Dark days

Copia opened in 2001 in hopes of attracting crowds to a center that would offer wine tastings, classes in culinary skills, concerts, arts events and more. It is home to Julia’s Kitchen, a fine-dining establishment inspired by Julia Child, as well as a bottle shop, extensive “edible gardens,” a riverfront outdoor amphitheater, inside theater and demonstration kitchen.

The center was built largely on money donated by the late vintner Robert Mondavi and other vintners seeking to bolster Napa’s reputation as a great wine-and-food destination.

Ambitious plans never offered financial returns, however, and the center lost money from the start. Efforts to recast its mission in various ways never gained traction.

Even as recent months have seen promising developments in the Oxbow District around Copia, including the opening of a Westin-Veraa resort, tasting rooms, restaurants and the Oxbow Public Market, the center was sinking. Copia leaders have said the global credit crunch and economic downturn hastened Copia’s demise.

McGuire joined the board of directors at Copia a few years ago, and replaced then-Copia President Arthur Jacobus in March.

McGuire announced new directions for the center, with hoped-for plans ranging from creating and marketing culinary content for Web and television to opening a Copia center in San Francisco, where the organization could reach a larger audience.

McGuire’s background includes marketing experience at Compaq Computers and work as a consultant or executive with companies targeting luxury travelers, including a company called Posh Planet Corp.

Exuding confidence that Copia could be made sustainable and even profitable after years of trouble, McGuire spoke freely about his plans for Copia, including an expansion to a San Francisco campus, a focus on Web-based operations and the creation of “the world’s largest tasting room.”

McGuire’s plans came to naught as Copia ran out of money and faced pressure from lenders who saw that Copia could not meet its financial obligations, especially in a tightening credit market.

MacConaghy said McGuire’s abrupt departure leaves Fischer and Peatman alone to untangle the financial knot, and their priority is to pay the employees wages still due to them. “Everybody left is working hard to pay the remaining (money) owed to employees and to repay consumer deposits,” he said.

Register Business Reporter Jennifer Huffman contributed to this report.
14 comment(s)

proudmama2 wrote on Dec 13, 2008 6:18 AM:

" Has anyone spoken to the Mondavi family about this? What is there feeling and do they have anyone that might be interested in purchasing the facility so that it doesn't end up sitting empty for years? "

napapat wrote on Dec 13, 2008 7:23 AM:

" It would be nice if somebody took down their Website. Feel sorry for people who look at its calendar page, then travel unknown miles to Napa only to find the place locked up tight. Just a suggestion, Copia (or what's left of it). "

polsinelli wrote on Dec 13, 2008 7:49 AM:

" The proposed Ritz could probably buy it for a song and turn it into a convention center. "

jwk wrote on Dec 13, 2008 8:50 AM:

" What will the Downtown and Redevelopement committee come up with next to further drive a wedge in between the Local Residents and The Tourist's.. Maybe The Ritz could buy Copia since we wasted alot of our Taxpayer Money on the Beautification of our version of a Bridge to nowhere that was NOT necessary in the least bit!! or Maybe they can approve some more Tourist tasting rooms and Hotels downtown to tear up and further congest the area and eliminate what little parking that was available.It sure helped the little Ma & Pa shops to fold.. Looks like a Ghost town down there now! Well done City Planners & REDevelopers.. "

strate8 wrote on Dec 13, 2008 10:00 AM:

" McGuire laid back and expected Copia to flourish without much work. I,personally,thought it would too. The so called Art that was presented during the first days put a 'bad taste' in the visitors mouths. (no pun intended) What goes around,comes around ! I call it Karma,myself. "

Explorer wrote on Dec 13, 2008 11:51 AM:

" jwk wrote on Dec 13, 2008 8:50 AM:

" What will the Downtown and Redevelopement committee come up with next to further drive a wedge in between the Local Residents and The Tourist's.. Maybe The Ritz could buy Copia since we wasted alot of our Taxpayer Money on the Beautification of our version of a Bridge to nowhere that was NOT necessary in the least bit!! or Maybe they can approve some more Tourist tasting rooms and Hotels downtown to tear up and further congest the area and eliminate what little parking that was available.It sure helped the little Ma & Pa shops to fold.. Looks like a Ghost town down there now! Well done City Planners & REDevelopers.. "

Speak for yourself. I'm a local and couldn't disagree more. I'm smart enough to understand that those tourists are the ones why pay for all of our jobs.

What will allow the "Ma & Pa" shops to flourish is all the hotels around downtown bringing in tourists and those tourist dollars.

If we know ONE thing, we know that locals can not keep those shops open because that is what we have tried for the last 40 years without success.

Basic economics is your friend. "

misfit wrote on Dec 13, 2008 12:28 PM:

" ...because the "Hoity toity" locals, do nothing but put down Downtown! Like, they are too good to shop there or eat there or attend events there. Just this year alone, they B!^(#ed about the 4th of July parade, the Chef's market, the new stores opening, the old stores closing, the Veteran's park, etc. They also complained about Whole Foods and Pharmaca, just to complain I guess. Lord forbid if Napa should ever enter into the 21st century but now, they want their old trees cut down as well. You cannot make these people happy! Do they even know what they want other than to complain? They are trying to create their own self fulfilling prophecy of a DEAD town and then they complain about it being dead and there not being anything to do, anywhere to shop. I have never seen a more apathetic bunch of citizens in any place I've ever lived...and, they are PROUD of it. "

JaneDough wrote on Dec 13, 2008 12:58 PM:

" Great. They tore down my grandfather's 100+ year-old house on First St. to make way for nothing? Wasn't one of the huge grants Copia received supposed to be used for 'historical' projects? Baaah Copia. Thanks for the memories. "

strate8 wrote on Dec 13, 2008 1:24 PM:

" It's pretty obvious by now that the city planners have no idea how to plan. They continually make things worse. Somehow,the city of Napa has been sold out without the input from "we the people". If Berekely can keep the rats out of their town then why can't we ? We must be asleep at the wheel. We must organize and make our wishes known or get beaten down by these ruthless rats. "

Billyball wrote on Dec 13, 2008 3:28 PM:

" This is a shame for the town and the now-blossoming Oxbow area. The building does feature nearly everything you'd ever want in a Convention facility. Dorothy Salmon, and the Napa Town & Country Fair board of her era that had a unique vision for convention facilities downtown at one time, might be a source of some enlightened thinking about the current predicament. "

mamawana wrote on Dec 13, 2008 5:01 PM:

" well, duuuuh, when the tough is going, the not so tough are gone....no one wants this albatross now! Go figure.

To all the left without a paycheck, so sorry for your loss, especially at this time of the year. No celebrations. It's a crapshoot for everyone left behind. "

reader wrote on Dec 13, 2008 8:40 PM:

" Polsinelli, the proposed Ritz has also failed to move forward, based on its proposedtimelines. I predict we will also see that it sucmbs. Times are hard for rich and poor. "

BCubed wrote on Dec 15, 2008 10:58 AM:

" It is indeed a dark day that I never thought would come to pass. Copia was a noble undertaking by visionary people.

The tragedy is that it was poorly managed from the beginning with no regard for the guest/customer. What should have been a fun, light-hearted destination to enjoy fine wine, good food and a bit of artistic culture turned out to be a half-baked museum with little or no vitality.

Early efforts to add commercial appeal were greated with volitile objections of "corruption of our educational mission" . . . too bad!

The lesson learned is simple: Stay focused on the needs and desires of your audience . . . this is where Copia failed to deliver! "

RenoDeano wrote on Dec 20, 2008 7:33 AM:

" Hell Napa could not keep two wonderful country music establishments going, what made the visionaries believe toast, oil, and wine could make a go of it. "

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