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St. Helena’s hotel hysteria

To raise new questions, new possibilities, to regard old problems from a new angle, requires creative imagination.

Are taxation and hotels our economic foundation?

We all are wondering what the rationale is behind the hotel mania, how it is going to solve our economic, creative and intellectual decline.

It is difficult for an average person in our community to understand the rationale, the logic behind the one-track-minded hotel hysteria, considering the fact that as of today the occupancy rate of the existing hotels and other lodgings is 67 percent. There are more hotels under construction and several are proposed in various locations. We all are aware of this fact.

So one must wonder: Why more hotels? Hotels are not destinations, hotels are not attractions. For hotels to survive, they need a destination to attract people.

St. Helena possesses none.

All of those who advocate taxation and more hotels should make clear to us how that is going to solve our fiscal problems, in the short term and into the future.

Taxes and hotels are the only solution “the players” are able to come up with, even as we are surrounded with the immense beauty and opportunities that Napa Valley offers.

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Yountville and Calistoga prosper. Why is our town, St. Helena, in a constant state of stagnation? What can be the reason for this feeble state of mentality? Lack of opportunity? Our unfortunate location? Lack of imagination? Lack of leadership?

The town is economically and creatively challenged, dealing with the past, with the sins of our fathers. However, our community is rich in every aspect of imagination.

A leader is someone who is creatively able to manipulate all available possibilities.

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We cannot leave it up to the city council, and the other bureaucratic players, to solve this town’s economic, creative and intellectual problems.

We — me, you, and all of us — have that freedom, and with that the responsibility to regenerate our little town with all of the available resources and possibilities. It is sinfully ignorant not to do so.

I offered up my vision for the future, a plan that is in our power to accomplish, and carry us into a sustainable future. Only the community-owned Adams Street property offers the opportunity to expand our horizon creating another dimension to our town.

Napa Valley is a land of opportunity. We possess all imaginable potentials and resources, so why are we stagnating? Why are we drowning in mediocrity?

Ferenc Brunner

St. Helena

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